Which Platform Host is Best for Your Website?

Today I answer the #1 question I get asked - which platform host is best? I walk through the top 6 website host platforms and explain the pros and cons of each one to help you decide which one best fits your needs.

I compare using different platforms to buying a luxury car. Just like there isn’t one clear answer to which is the best luxury car, there isn’t one clear answer to which platform is best. You need to decide what your specific wants and needs are and decide which platform will be best to address those.

Here are the top 6 platform hosts you may be considering:

Wordpress

Pros:

  • Uses open source code, so it can support you as you scale 

  • Themes with drag and drop features

  • Great Search Engine Optimization (SEO)

Cons:

  • Some security and vulnerability issues

  • Confusing and complicated backend, hard to manage

  • Costs can add up quickly

  • You need to actively update and manage your site

Kajabi

Pros:

  • Incredible features, especially good for course creators

  • Very user friendly

Cons:

  • Expensive

Shopify

Pros:

  • Great for e-commerce

  • Easy to use, helpful analytics

  • Best for selling products on a large scale, easy payment processor

Cons:

  • Not as much creative freedom in design

  • Not the best blogging or SEO features

Showit

Pros:

  • A lot of creative freedom and customization

  • Similar interface to Adobe Illustrator

Cons:

  • You have to design a completely separate website for mobile

  • Can be more expensive, especially considering designer fees

  • Many Showit websites do not have the greatest site performance 

  • User experience can be lost in really intricate design

  • Not an all-in-one platform

Wix

Pros:

  • Improved tremendously over the last few years

  • Easy to use with drag and drop features

Cons:

  • You can’t switch templates

Squarespace

Pros:

  • Award winning support team to resolve issues

  • User friendly interface

  • Everything in one platform instead of separate accounts and invoices

  • Responsive design, looks great on mobile phones and large screen TVs

  • Good site speed and SEO

Cons:

  • No plug-ins, some things are not easily done

  • Interface is easy to use, but not intuitive

  • Many templates feature a lot of photos

Main Takeaways:

  • There is no perfect platform, pros and cons must be considered

  • Make a list of what is most important to you to determine which platform is best for your needs

Do you still have questions? Let me know! I’d be happy to help you think through different features and determine the best platform host for you!

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