Ever get so wrapped up in client work that you end up putting your own business in the back seat? I’ve been there. As a business owner and service provider, providing excellent work for my clients is important to me. But I also know the feeling of watching my own business to-do’s, marketing plans, and goals fall to the bottom of my list. If you can relate to this, this episode is for you. Today, I’m sharing tactical tips and advice so you can prioritize your business and move the needle on your goals.

In this episode, I share…

• The power of brain dumping and why it’s an important part of the planning process

• Delegating and outsourcing tasks so you can stay in your zone of genius

• What a SWOT analysis is and how it can help you see the big picture

I dive into the details of how you can create a marketing plan by zooming out and identifying your (or your competitor’s) strengths, weaknesses, opportunities, and threats.

You’ll also hear some of my personal tips for getting into a distraction-free environment to support my thought and planning process.

I discuss why delegating and outsourcing are important especially if you want to scale while staying in your zone of genius.

This episode is for anyone who has struggled with juggling their own personal business while striving to give their clients the best experience possible. Your business doesn’t have to take the back seat. Tune in, take notes, and let’s figure out a plan to move the needle forward on your business goals.

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RESOURCES MENTIONED:

• Follow Karima on Instagram @karima.creative