Scope of work: logo + brand style + website.
Inland Pool Company is a company based out of Louisville, Kentucky that specializes in hardscapes and luxury pools. After sitting down with the owner, he realized his current site and brand wasn't speaking to the demographic he was trying to attract in terms of luxury. The user experience on the site was not there, nor was it giving the readers any of the information they were seeking when going to his site. So, I redid his logo for him to try to capture the essence of the simplistic but beautiful work he creates, and I created the website (which you can view live here) to showcase the truly luxurious feeling he tries to capture for his clients.