It’s Friday and I want to take a minute to introduce myself for those of you who are new here... So here are a few quick facts about the girl behind this brand :) ⠀ + I was born and raised in Huntington, WV, and graduated from Marshall University. 3 days after graduation I left to move to Louisville, Kentucky completely alone. ⠀ ⠀ + My corporate career started off as a writer- I wrote for four national fitness magazines.⠀ ⠀ + I won an award for having the most curse words published when I was a journalist and writing for the newspaper (what can I say... I’m passionate) ⠀ ⠀ + My favorite book is the alchemist and I love it so much I actually got “maktoub” (aka it’s written) as my first tattoo. And I have 9 tattoos total (what?!) ⠀ ⠀ + I live in downtown Raleigh, North Carolina with my rescue pup who is a super energetic Dalmatian ⠀ ⠀ I’m all about community and meeting others so let me know something about you in the comments below. ✨
I was one of the weird people who didn’t go to Vegas to party at all, but to just be inspired. By the lights. The people. The art. The music. ⠀ ⠀ I remember when I went Adobe was having a huge pop-up event with local artists art everywhere and I left that feeling so inspired that I stayed up all night sketching logos for projects. ⠀ ⠀ Traveling is one thing that always refuels my creativity. What refuels yours? ✨
Loving this city more everyday. ✨
It’s launch day for @klh.consulting! She waited until the day of the full moon to make sure she gets all the good vibes and energy (and you know I love that) 🌚 ⠀ ⠀ Go give her a follow on her brand new business Instagram. I got to do her entire site (which is beautiful so definitely check it out) along with her branding and everything in between. ✨
One of the biggest lessons I learned early on was that when you’re a business owner and wearing 500 hats, every minute of your time is valuable. I learned how time really does equal money. ⠀ ⠀ Having a professional come in and help you in areas of your business that you aren’t a pro at ends up saving you SO much time and money in the long run... ⠀ ⠀ I have a Pinterest manager since Pinterest isn’t my speciality, and I have a CPA for bookkeeping since I’d rather do literally anything than deal with numbers...⠀ ⠀ Boot-strapping at the beginning is normal, but investing in your business raises your frequency, shows the universe you’re serious, and you’ll be able to reap the benefits so much sooner (or like this client- advance their business 20 years!) ⠀ ⠀ What is one area of your business you want to invest in? ✨
Yesterday I announced such exciting news on my story... it’s that I’m going to Costa Rica next week and then spending 10 days there. ⠀ ⠀ This is so out of my comfort zone and I am so scared and nervous but more than anything I’m EXCITED. I’ll be collaborating with other business owners during a mastermind and finding peace and inspiration in unplugging a little bit to really raise my frequency so I can better understand just exactly what the universe is trying to tell me. (Trust me- this works guys!) ⠀ ⠀ The day I booked my ticket I had just read in a book to take time today to do something that scares you. Something that you’ve wanted to do but have been horrified to do... ⠀ ⠀ So today, take this as a sign to stop waiting and letting life pass you by. Buy the plane ticket. Book the trip. Tell that person you love them. Start that business. Life’s short, folks. So here’s to no looking back. ⠀ ⠀
Just your reminder that growth is not always linear. Embrace and learn from the failures. ✨ One of my favorite pattern designs for @copia_green
Growth.
Something I get asked a lot from clients, friends, and even strangers is “What makes up a good logo?”⠀ ⠀ I learned a lesson back when I was working in the corporate world and went through the branding process with my old company.... ⠀ ⠀ This was a HUGE branding project, we’re talking an almost six month timeline with a six figure price tag from the biggest agency in the state. ⠀ ⠀ What was the lesson? Keep it simple. ⠀ ⠀ Think of the biggest brands you know that are the most powerful. McDonald’s. Coke. Nike. Apple. Squarespace. Facebook. Adobe. Uber. Amazon. ⠀ ⠀ All of them have incredibly simple (but meaningful) logos. None of them are crazy or super intricate- they are designed so simply based on the strategy behind their brand. And that is why they are effective.⠀ ⠀ Checkout my blog post where I dive a little deeper into all the things a logo should be. Link in the bio ✨⠀ ⠀ ⠀
Sundays. 💕
"Clinging to fear, doubt, and worry doesn't protect you from the things you're fearing, doubting, and worrying about anyway-- but it does make you experience your worst-case scenario before it happens, if it even happens. It's like hitting yourself in the head with a rock all day so you can be prepared in case something falls out of the sky and hits you in the head. Enjoy the present moment instead of wasting it by trying to predict future unsavory events that may or may not happen... ⠀ ⠀ If we do get hit by a giant piece of space debris or if your business does tank or if you do get your heart broken, so be it. All worrying will do is make you live through the misery twice."⠀ ⠀ -Jen Sincero, You Are A Badass Everyday
“You can do anything, but not everything.” ⠀ ⠀ This is one of those quotes I keep in the back of my head always and find myself speaking the words out loud almost daily. ⠀ ⠀ I was talking to my sweet, sweet friend @elishiaseals yesterday when she said something that reallly stuck with me... ⠀ ⠀ “I think that the expectation as an entrepreneur to be on point all the time is garbage. You are a human, humans have lives that go up and down. Give yourself grace and credit.” ⠀ ⠀ I am working daily on trying to live life with compassion, forgiveness and grace. Towards others and towards myself. Doing my best and learning every day. Needed a reminder today that it’s okay for life to be messy. Thought someone else may need that reminder too.⠀ ⠀ We all have struggles and all have our own demons to battle but at the end of the day, regardless of what is going on, we keep showing up. That’s all you gotta do somedays. Just show up. 💕
Its launch day for @got_strings! This site turned out absolutely beautiful and I am so glad I got to work on it with one of my favorite boss babes, @coffeewithkristi 💕 Thanks for trusting me to bring your vision to life.
Recent logo concept for a client who wanted something super minimalistic and slick and modern. ✨